Analysis of Apple’s Marketing Strategy: Strengths, Challenges, and Future Directions
This article provides an in-depth analysis of Apple’s marketing strategy, aiming to explore how the company can maintain its competitive advantage in the rapidly changing global market. The research background stems from the intense competition in the global technology industry and the constantly ch...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2024-01-01
|
| Series: | SHS Web of Conferences |
| Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2024/27/shsconf_icdeba2024_01020.pdf |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|