The Impact of International Business Games on Improving Cultural Awareness and Writing Proficiency: An Evaluation of The “Course in International Business Writing” (1994-2004)

This article gives a critical evaluation of the advantages of adopting a cross-cultural approach to teaching language for specific purposes (i.e., business English) by reporting on ten years of experience with the “Course in International Business Writing,” a course that was taught simultaneously at...

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Main Author: Teun De Rycker
Format: Article
Language:deu
Published: University of Ljubljana Press (Založba Univerze v Ljubljani) 2015-11-01
Series:Scripta Manent
Online Access:http://scriptamanent.sdutsj.edus.si/ScriptaManent/article/view/39
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author Teun De Rycker
author_facet Teun De Rycker
author_sort Teun De Rycker
collection DOAJ
description This article gives a critical evaluation of the advantages of adopting a cross-cultural approach to teaching language for specific purposes (i.e., business English) by reporting on ten years of experience with the “Course in International Business Writing,” a course that was taught simultaneously at institutions in Belgium, Germany, Finland and the United States between 1994 and 2004. After a brief description of the three course components, i.e., instruction, simulation and case study analysis, this study examines the impact of this teaching and research project on participants’ cultural awareness and writing proficiency. The main findings are that international projects need to contain sufficient product and process authenticity in order to increase student motivation and output and to improve cultural awareness but also that these beneficial effects can only be made visible if they adopt a sufficiently rigourous and formal research methodology.
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spelling doaj-art-2a9b14fc184e4fe5b26a31282fd670a52025-01-02T05:03:42ZdeuUniversity of Ljubljana Press (Založba Univerze v Ljubljani)Scripta Manent1854-20422015-11-012231341The Impact of International Business Games on Improving Cultural Awareness and Writing Proficiency: An Evaluation of The “Course in International Business Writing” (1994-2004)Teun De Rycker0Lessius HogeschoolThis article gives a critical evaluation of the advantages of adopting a cross-cultural approach to teaching language for specific purposes (i.e., business English) by reporting on ten years of experience with the “Course in International Business Writing,” a course that was taught simultaneously at institutions in Belgium, Germany, Finland and the United States between 1994 and 2004. After a brief description of the three course components, i.e., instruction, simulation and case study analysis, this study examines the impact of this teaching and research project on participants’ cultural awareness and writing proficiency. The main findings are that international projects need to contain sufficient product and process authenticity in order to increase student motivation and output and to improve cultural awareness but also that these beneficial effects can only be made visible if they adopt a sufficiently rigourous and formal research methodology.http://scriptamanent.sdutsj.edus.si/ScriptaManent/article/view/39
spellingShingle Teun De Rycker
The Impact of International Business Games on Improving Cultural Awareness and Writing Proficiency: An Evaluation of The “Course in International Business Writing” (1994-2004)
Scripta Manent
title The Impact of International Business Games on Improving Cultural Awareness and Writing Proficiency: An Evaluation of The “Course in International Business Writing” (1994-2004)
title_full The Impact of International Business Games on Improving Cultural Awareness and Writing Proficiency: An Evaluation of The “Course in International Business Writing” (1994-2004)
title_fullStr The Impact of International Business Games on Improving Cultural Awareness and Writing Proficiency: An Evaluation of The “Course in International Business Writing” (1994-2004)
title_full_unstemmed The Impact of International Business Games on Improving Cultural Awareness and Writing Proficiency: An Evaluation of The “Course in International Business Writing” (1994-2004)
title_short The Impact of International Business Games on Improving Cultural Awareness and Writing Proficiency: An Evaluation of The “Course in International Business Writing” (1994-2004)
title_sort impact of international business games on improving cultural awareness and writing proficiency an evaluation of the course in international business writing 1994 2004
url http://scriptamanent.sdutsj.edus.si/ScriptaManent/article/view/39
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AT teunderycker impactofinternationalbusinessgamesonimprovingculturalawarenessandwritingproficiencyanevaluationofthecourseininternationalbusinesswriting19942004