The role of technology in the strategic planning of international companies: digital transformation and efficiency

Strategic planning in the modern world is becoming an integral and important management tool for international companies. This article examines the main aspects of strategic planning, defining its essence, features, and challenges faced by international companies in strategic planning. The study foc...

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Bibliographic Details
Main Authors: O. Zaika, I. Chubka
Format: Article
Language:English
Published: V.N. Karazin Kharkov National University 2024-06-01
Series:Вісник Харківського національного університету імені В.Н. Каразіна: Серія Економіка
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Online Access:https://periodicals.karazin.ua/economy/article/view/23984
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