Analysis of user behavior and satisfaction under the elderly adaptation mode of an APP based on the fuzzy-IPA model

Abstract With the rapid advancement of technologies like the Internet, big data, and AI, various apps have impacted the daily lives of the elderly, widening the generational “digital divide.” Adapting apps for elderly users is crucial to addressing this issue. To address this challenge, we first foc...

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Main Authors: Jian Yang, Taotao Yang, Lu Li
Format: Article
Language:English
Published: Nature Portfolio 2025-01-01
Series:Scientific Reports
Subjects:
Online Access:https://doi.org/10.1038/s41598-024-84526-6
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author Jian Yang
Taotao Yang
Lu Li
author_facet Jian Yang
Taotao Yang
Lu Li
author_sort Jian Yang
collection DOAJ
description Abstract With the rapid advancement of technologies like the Internet, big data, and AI, various apps have impacted the daily lives of the elderly, widening the generational “digital divide.” Adapting apps for elderly users is crucial to addressing this issue. To address this challenge, we first focused on the middle-aged and elderly population, verifying the reliability and validity of the survey results. Then, descriptive statistics were used to analyze user behavior and preferences for the APP aging mode. Finally, ACSI path analysis and the fuzzy-IPA model were applied to assess user satisfaction. The key findings are as follows: (1) The APP aging mode is quite popular; (2) middle-aged and elderly users hesitate to use the aging mode due to “loss of original functions” and “secondary interface layout and font adjustments”; (3) better user experience in the aging mode leads to higher satisfaction, whereas higher initial expectations lead to lower satisfaction; (4) four aspects-“simple operation,” “ease of learning,” “understanding of function descriptions,” and “effective help system”-have high importance but low satisfaction levels. Overall, middle-aged and elderly users find the aging mode satisfactory but with room for improvement.
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spelling doaj-art-21b72fb158aa44f986691d40b17bab5e2025-01-05T12:20:08ZengNature PortfolioScientific Reports2045-23222025-01-0115111710.1038/s41598-024-84526-6Analysis of user behavior and satisfaction under the elderly adaptation mode of an APP based on the fuzzy-IPA modelJian Yang0Taotao Yang1Lu Li2School of Information, Shanxi University of Finance and EconomicsSchool of Information, Shanxi University of Finance and EconomicsSchool of Basic Medicine, Shanxi University of Chinese MedicineAbstract With the rapid advancement of technologies like the Internet, big data, and AI, various apps have impacted the daily lives of the elderly, widening the generational “digital divide.” Adapting apps for elderly users is crucial to addressing this issue. To address this challenge, we first focused on the middle-aged and elderly population, verifying the reliability and validity of the survey results. Then, descriptive statistics were used to analyze user behavior and preferences for the APP aging mode. Finally, ACSI path analysis and the fuzzy-IPA model were applied to assess user satisfaction. The key findings are as follows: (1) The APP aging mode is quite popular; (2) middle-aged and elderly users hesitate to use the aging mode due to “loss of original functions” and “secondary interface layout and font adjustments”; (3) better user experience in the aging mode leads to higher satisfaction, whereas higher initial expectations lead to lower satisfaction; (4) four aspects-“simple operation,” “ease of learning,” “understanding of function descriptions,” and “effective help system”-have high importance but low satisfaction levels. Overall, middle-aged and elderly users find the aging mode satisfactory but with room for improvement.https://doi.org/10.1038/s41598-024-84526-6Digital divideAPP aging modeUser behaviorACSI modelFuzzy-IPA
spellingShingle Jian Yang
Taotao Yang
Lu Li
Analysis of user behavior and satisfaction under the elderly adaptation mode of an APP based on the fuzzy-IPA model
Scientific Reports
Digital divide
APP aging mode
User behavior
ACSI model
Fuzzy-IPA
title Analysis of user behavior and satisfaction under the elderly adaptation mode of an APP based on the fuzzy-IPA model
title_full Analysis of user behavior and satisfaction under the elderly adaptation mode of an APP based on the fuzzy-IPA model
title_fullStr Analysis of user behavior and satisfaction under the elderly adaptation mode of an APP based on the fuzzy-IPA model
title_full_unstemmed Analysis of user behavior and satisfaction under the elderly adaptation mode of an APP based on the fuzzy-IPA model
title_short Analysis of user behavior and satisfaction under the elderly adaptation mode of an APP based on the fuzzy-IPA model
title_sort analysis of user behavior and satisfaction under the elderly adaptation mode of an app based on the fuzzy ipa model
topic Digital divide
APP aging mode
User behavior
ACSI model
Fuzzy-IPA
url https://doi.org/10.1038/s41598-024-84526-6
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