Achieving a sustainable future by analyzing electric vehicle adoption in developing nations through an extended technology acceptance model

Electric vehicles (EVs) are essential for reducing emissions and fossil fuel dependence, but infrastructural and economic barriers limit their adoption in developing nations. Understanding factors influencing EV acceptance is crucial, especially in countries facing severe pollution and overpopulatio...

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Main Authors: Razib Chandra Chanda, Ali Vafaei-Zadeh, Haniruzila Hanifah, Dewan Mehrab Ashrafi, Tofayel Ahmed
Format: Article
Language:English
Published: Elsevier 2024-12-01
Series:Sustainable Futures
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Online Access:http://www.sciencedirect.com/science/article/pii/S2666188824002351
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Summary:Electric vehicles (EVs) are essential for reducing emissions and fossil fuel dependence, but infrastructural and economic barriers limit their adoption in developing nations. Understanding factors influencing EV acceptance is crucial, especially in countries facing severe pollution and overpopulation. This study investigates the drivers of EV adoption intentions among customers in such contexts. Using quantitative research and purposive sampling, 327 responses were analyzed through the Extended Technology Acceptance Model and PLS-SEM. Findings show that perceived ease of use significantly impacts perceived usefulness, and both perceived usefulness and EV knowledge positively influence attitudes toward EVs. However, the availability of charging infrastructure does not affect attitudes or intentions to adopt EVs, nor does perceived ease of use directly impact attitudes. Key drivers of adoption intentions include environmental knowledge, positive attitudes, perceived value, and EV knowledge. Mediation analysis reveals that perceived usefulness mediates the relationship between ease of use and attitudes toward EVs. Additionally, attitudes mediate the relationships between EV knowledge and adoption intentions, as well as between perceived usefulness and adoption intentions. However, attitudes do not mediate the relationship between ease of use and adoption intentions, or between charging infrastructure and adoption intentions. These insights offer valuable guidance for EV manufacturers and policymakers to foster EV adoption in developing markets by focusing on promoting environmental awareness, increasing perceived value, and enhancing knowledge about EVs, thus overcoming the infrastructural and economic barriers that limit widespread adoption.
ISSN:2666-1888