Customer churn prediction based on the integration of meta-learning network of the forest

To address the challenge of capturing temporal features in customer churn prediction tasks by tree models, a churn prediction method based on ensemble forest meta-learning network (EFML) was proposed. Firstly, data quality was improved through grouping strategies and class imbalance issues were addr...

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Main Authors: LI Longge, ZHENG Kengcheng
Format: Article
Language:zho
Published: Beijing Xintong Media Co., Ltd 2024-10-01
Series:Dianxin kexue
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Online Access:http://www.telecomsci.com/zh/article/doi/10.11959/j.issn.1000-0801.2024159/
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author LI Longge
ZHENG Kengcheng
author_facet LI Longge
ZHENG Kengcheng
author_sort LI Longge
collection DOAJ
description To address the challenge of capturing temporal features in customer churn prediction tasks by tree models, a churn prediction method based on ensemble forest meta-learning network (EFML) was proposed. Firstly, data quality was improved through grouping strategies and class imbalance issues were addressed with undersampling techniques. Secondly, semantic vectors of user temporal features were constructed using EFML’s semantic graph constructor to depict fine-grained user behavior, forming a semantic graph and explicitly integrating it. Finally, multiple base tree models were trained as meta-learners, with the inputs being multilayer perceptron (MLP) to generate comprehensive churn prediction results. Experimental results demonstrate that EFML can effectively exploit differences in customer historical behaviors, capture and learn complementary relationships between base tree models. Compared to random forest (RF), EFML shows a 2.7% increase in AUC, a 3.7% increase in AP, and a significant improvement in prediction accuracy. This framework, combining tree models and micro-level features, possesses excellent interpretability, providing a new perspective for operators to achieve more refined user-centric management.
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institution Kabale University
issn 1000-0801
language zho
publishDate 2024-10-01
publisher Beijing Xintong Media Co., Ltd
record_format Article
series Dianxin kexue
spelling doaj-art-1743799990904d82ae68439749a17b962025-01-15T03:34:05ZzhoBeijing Xintong Media Co., LtdDianxin kexue1000-08012024-10-014016317276739101Customer churn prediction based on the integration of meta-learning network of the forestLI LonggeZHENG KengchengTo address the challenge of capturing temporal features in customer churn prediction tasks by tree models, a churn prediction method based on ensemble forest meta-learning network (EFML) was proposed. Firstly, data quality was improved through grouping strategies and class imbalance issues were addressed with undersampling techniques. Secondly, semantic vectors of user temporal features were constructed using EFML’s semantic graph constructor to depict fine-grained user behavior, forming a semantic graph and explicitly integrating it. Finally, multiple base tree models were trained as meta-learners, with the inputs being multilayer perceptron (MLP) to generate comprehensive churn prediction results. Experimental results demonstrate that EFML can effectively exploit differences in customer historical behaviors, capture and learn complementary relationships between base tree models. Compared to random forest (RF), EFML shows a 2.7% increase in AUC, a 3.7% increase in AP, and a significant improvement in prediction accuracy. This framework, combining tree models and micro-level features, possesses excellent interpretability, providing a new perspective for operators to achieve more refined user-centric management.http://www.telecomsci.com/zh/article/doi/10.11959/j.issn.1000-0801.2024159/semantic graphcustomer churnhistorical behavior differencetree model
spellingShingle LI Longge
ZHENG Kengcheng
Customer churn prediction based on the integration of meta-learning network of the forest
Dianxin kexue
semantic graph
customer churn
historical behavior difference
tree model
title Customer churn prediction based on the integration of meta-learning network of the forest
title_full Customer churn prediction based on the integration of meta-learning network of the forest
title_fullStr Customer churn prediction based on the integration of meta-learning network of the forest
title_full_unstemmed Customer churn prediction based on the integration of meta-learning network of the forest
title_short Customer churn prediction based on the integration of meta-learning network of the forest
title_sort customer churn prediction based on the integration of meta learning network of the forest
topic semantic graph
customer churn
historical behavior difference
tree model
url http://www.telecomsci.com/zh/article/doi/10.11959/j.issn.1000-0801.2024159/
work_keys_str_mv AT lilongge customerchurnpredictionbasedontheintegrationofmetalearningnetworkoftheforest
AT zhengkengcheng customerchurnpredictionbasedontheintegrationofmetalearningnetworkoftheforest