From pixels to perceptions: Capturing high-level abstract concepts in visual user-generated content
Visual content on platforms like Instagram and TripAdvisor plays a crucial role in consumer decision-making, particularly in intangible sectors like hospitality, where consumers rely on such information to gauge service quality prior to consumption. In this study, we introduce an approach leveraging...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2024-11-01
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| Series: | International Journal of Information Management Data Insights |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2667096824000582 |
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