Public Relations Applications in Librarianship and Television
Public relations is an indispensable management function for an organization to reach its target audiences so as to serve them better and, at the same time, to upgrade its status in society as an organization. Television, as mass communication medium, is used effectively in public relations in libra...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Türk Kütüphaneciler Derneği (Turkish Librarians' Association)
1999-12-01
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| Series: | Türk Kütüphaneciliği |
| Online Access: | http://tk.org.tr/index.php/TK/article/view/919 |
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| Summary: | Public relations is an indispensable management function for an organization to reach its target audiences so as to serve them better and, at the same time, to upgrade its status in society as an organization. Television, as mass communication medium, is used effectively in public relations in librarianship. Researches showed that planned public relations is not utilized in the field of librarianship in our country, and television is not made use of for this purpose. |
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| ISSN: | 1300-0039 2147-9682 |