Digital Narratives: Representations of Bali in Virtual Tourist Communities

The digital narratives within virtual tourist communities on Bali highlight the island’s rich cultural heritage through diverse themes and discussions. Platforms like TripAdvisor, Facebook, and Reddit play a significant role in shaping perceptions, providing a space where travelers share experiences...

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Main Authors: Ni Made Prasiwi Bestari, Budi Shantika, Pande Putu Wulandari
Format: Article
Language:English
Published: Universitas Udayana 2024-11-01
Series:Humanis
Online Access:https://ojs.unud.ac.id/index.php/sastra/article/view/120075
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author Ni Made Prasiwi Bestari
Budi Shantika
Pande Putu Wulandari
author_facet Ni Made Prasiwi Bestari
Budi Shantika
Pande Putu Wulandari
author_sort Ni Made Prasiwi Bestari
collection DOAJ
description The digital narratives within virtual tourist communities on Bali highlight the island’s rich cultural heritage through diverse themes and discussions. Platforms like TripAdvisor, Facebook, and Reddit play a significant role in shaping perceptions, providing a space where travelers share experiences and insights. Key themes include romanticized portrayals, spirituality, cultural exchange, and ethical considerations, collectively shaping a nuanced digital portrayal of Bali. This analysis was carried out using qualitative methods to explore these narratives and uncover underlying motivations, sentiments, and cultural insights shared within the communities. Ultimately, these discussions encourage responsible tourism and promote Bali’s unique cultural values on a global scale. The significance of this research lies in demonstrating how digital spaces can foster meaningful connections between global audiences and local cultures. By promoting environmental and cultural awareness, these virtual communities help preserve Bali’s identity and heritage in the face of increasing mass tourism.
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issn 2528-5076
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publishDate 2024-11-01
publisher Universitas Udayana
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series Humanis
spelling doaj-art-115e4f4d6ed54e08b8c506e0aad93a952025-01-05T12:56:27ZengUniversitas UdayanaHumanis2528-50762302-920X2024-11-0128446047210.24843/JH.2024.v28.i04.p04120075Digital Narratives: Representations of Bali in Virtual Tourist CommunitiesNi Made Prasiwi Bestari0Budi Shantika1Pande Putu Wulandari2Universitas Pendidikan Nasional, Denpasar, Bali, IndonesiaUniversitas Pendidikan Nasional, Denpasar, Bali, IndonesiaUniversitas Triatma Mulya, Badung, Bali, IndonesiaThe digital narratives within virtual tourist communities on Bali highlight the island’s rich cultural heritage through diverse themes and discussions. Platforms like TripAdvisor, Facebook, and Reddit play a significant role in shaping perceptions, providing a space where travelers share experiences and insights. Key themes include romanticized portrayals, spirituality, cultural exchange, and ethical considerations, collectively shaping a nuanced digital portrayal of Bali. This analysis was carried out using qualitative methods to explore these narratives and uncover underlying motivations, sentiments, and cultural insights shared within the communities. Ultimately, these discussions encourage responsible tourism and promote Bali’s unique cultural values on a global scale. The significance of this research lies in demonstrating how digital spaces can foster meaningful connections between global audiences and local cultures. By promoting environmental and cultural awareness, these virtual communities help preserve Bali’s identity and heritage in the face of increasing mass tourism.https://ojs.unud.ac.id/index.php/sastra/article/view/120075
spellingShingle Ni Made Prasiwi Bestari
Budi Shantika
Pande Putu Wulandari
Digital Narratives: Representations of Bali in Virtual Tourist Communities
Humanis
title Digital Narratives: Representations of Bali in Virtual Tourist Communities
title_full Digital Narratives: Representations of Bali in Virtual Tourist Communities
title_fullStr Digital Narratives: Representations of Bali in Virtual Tourist Communities
title_full_unstemmed Digital Narratives: Representations of Bali in Virtual Tourist Communities
title_short Digital Narratives: Representations of Bali in Virtual Tourist Communities
title_sort digital narratives representations of bali in virtual tourist communities
url https://ojs.unud.ac.id/index.php/sastra/article/view/120075
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