Analysis of the Attractiveness of Tourism Destinations in Tehran

The objective of this research is to investigate the factors that enhance the attractiveness of tourism destinations in Tehran. This study is applied in nature and employs a descriptive-analytical methodology. The data collection methods include the use of questionnaires and interviews. The statisti...

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Main Authors: seyed komeil salehi, Habibeh Nabizadeh, amineh anjem shoa
Format: Article
Language:fas
Published: Kharazmi University 2025-06-01
Series:تحقیقات کاربردی علوم جغرافیایی
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Online Access:http://jgs.khu.ac.ir/article-1-4122-en.pdf
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author seyed komeil salehi
Habibeh Nabizadeh
amineh anjem shoa
author_facet seyed komeil salehi
Habibeh Nabizadeh
amineh anjem shoa
author_sort seyed komeil salehi
collection DOAJ
description The objective of this research is to investigate the factors that enhance the attractiveness of tourism destinations in Tehran. This study is applied in nature and employs a descriptive-analytical methodology. The data collection methods include the use of questionnaires and interviews. The statistical population comprises tourism experts and specialists, and through the application of Cochran's formula and simple random sampling, a sample of 210 tourism experts was selected. Data analysis was performed utilizing descriptive statistics and logistic regression tests.  The findings of the research reveal that, out of the 210 tourism professionals in Tehran, 91 individuals, representing 43.3%, perceived the attractiveness of Tehran's tourism destinations to be at a high level; 29% assessed it as moderate; and only 27% regarded it as low. Furthermore, the results concerning the factors influencing the enhancement of attractiveness in alignment with tourism development indicate that, among the four factors considered, the most significant were: 1) innovative business opportunities, with an impact coefficient of 0.613; 2) the city's natural, cultural, and historical assets, with an impact coefficient of 0.577; 3) the development of tourism infrastructure, with an impact coefficient of 0.497; and 4) urban development, with an impact coefficient of 0.473.
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id doaj-art-0cb046f4dd374fa5ba3387fa065f8ff4
institution Kabale University
issn 2228-7736
2588-5138
language fas
publishDate 2025-06-01
publisher Kharazmi University
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series تحقیقات کاربردی علوم جغرافیایی
spelling doaj-art-0cb046f4dd374fa5ba3387fa065f8ff42025-01-31T17:34:08ZfasKharazmi Universityتحقیقات کاربردی علوم جغرافیایی2228-77362588-51382025-06-012577352366Analysis of the Attractiveness of Tourism Destinations in Tehranseyed komeil salehi0Habibeh Nabizadeh1amineh anjem shoa2 PhD graduate, Department of Public Management and Urban Management, Allameh Tabatabai University, Tehran, Iran. Master of Urban Development, Campus Unit, Islamic Azad University, Campus, Iran. Assistant Professor, Department of Architecture, Kerman Unit, Islamic Azad University, Kerman, Iran. The objective of this research is to investigate the factors that enhance the attractiveness of tourism destinations in Tehran. This study is applied in nature and employs a descriptive-analytical methodology. The data collection methods include the use of questionnaires and interviews. The statistical population comprises tourism experts and specialists, and through the application of Cochran's formula and simple random sampling, a sample of 210 tourism experts was selected. Data analysis was performed utilizing descriptive statistics and logistic regression tests.  The findings of the research reveal that, out of the 210 tourism professionals in Tehran, 91 individuals, representing 43.3%, perceived the attractiveness of Tehran's tourism destinations to be at a high level; 29% assessed it as moderate; and only 27% regarded it as low. Furthermore, the results concerning the factors influencing the enhancement of attractiveness in alignment with tourism development indicate that, among the four factors considered, the most significant were: 1) innovative business opportunities, with an impact coefficient of 0.613; 2) the city's natural, cultural, and historical assets, with an impact coefficient of 0.577; 3) the development of tourism infrastructure, with an impact coefficient of 0.497; and 4) urban development, with an impact coefficient of 0.473.http://jgs.khu.ac.ir/article-1-4122-en.pdfurban tourismtourist destinationslogistic regressiontehran.
spellingShingle seyed komeil salehi
Habibeh Nabizadeh
amineh anjem shoa
Analysis of the Attractiveness of Tourism Destinations in Tehran
تحقیقات کاربردی علوم جغرافیایی
urban tourism
tourist destinations
logistic regression
tehran.
title Analysis of the Attractiveness of Tourism Destinations in Tehran
title_full Analysis of the Attractiveness of Tourism Destinations in Tehran
title_fullStr Analysis of the Attractiveness of Tourism Destinations in Tehran
title_full_unstemmed Analysis of the Attractiveness of Tourism Destinations in Tehran
title_short Analysis of the Attractiveness of Tourism Destinations in Tehran
title_sort analysis of the attractiveness of tourism destinations in tehran
topic urban tourism
tourist destinations
logistic regression
tehran.
url http://jgs.khu.ac.ir/article-1-4122-en.pdf
work_keys_str_mv AT seyedkomeilsalehi analysisoftheattractivenessoftourismdestinationsintehran
AT habibehnabizadeh analysisoftheattractivenessoftourismdestinationsintehran
AT aminehanjemshoa analysisoftheattractivenessoftourismdestinationsintehran