Selection of promotional media with the integration of AHP Fuzzy and TOPSIS (case study in a study program)

Private universities need new students as one of the income to be able to run their operations. For that promotion needs to be done by them. When carrying out promotional activities, it is necessary to look at the availability of the budget, so it is necessary to be selective and choose the right pr...

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Bibliographic Details
Main Authors: Masrul Indrayana, Dutho Suh Utomo
Format: Article
Language:English
Published: UIN Sunan Kalijaga, Faculty of Science and Technology, Industrial Engineering Department 2022-07-01
Series:Journal of Industrial Engineering and Halal Industries
Subjects:
Online Access:https://ejournal.uin-suka.ac.id/saintek/JIEHIS/article/view/3487
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