Consumer Awareness and Beliefs Regarding Sustainable Products
Objective: To identify consumer awareness and beliefs regarding sustainable products according to a consumer profile. Research Design & Methods: A quantitative approach was used. A questionnaire containing 24 variables was conducted using an online survey. 570 correctly completed records were...
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| Main Authors: | Jerzy Żuchowski, Aleksander Lotko, Andrzej Chochół, Magdalena Paździor, Małgorzata Lotko |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Krakow University of Economics
2024-12-01
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| Series: | Zeszyty Naukowe Uniwersytetu Ekonomicznego w Krakowie |
| Subjects: | |
| Online Access: | https://krem.uek.krakow.pl/index.php/krem/article/view/18688 |
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