Factors affecting the use of e-commerce in creative industries: Empirical evidences from SMES in Jabodetabek-Indonesia
The goal of this research is to identify factors that influences: organizational readiness, the external pressure, the ease of using, and final factor benefit that can be obtained from the use of e-commerce in SMEs Creative Industries in Jabodetabek. Our analysis demonstrate that there is a relati...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Islam Indonesia
2017-03-01
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| Series: | Jurnal Siasat Bisnis |
| Subjects: | |
| Online Access: | https://journal.uii.ac.id/JSB/article/view/6309 |
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