Understanding seed selection decisions among small-scale maize farmers in Machakos County, Kenya: the dominance of market leader varieties

Understanding seed selection decisions among small-scale maize farmers in Machakos County, Kenya: the dominance of market leader varieties

IntroductionThe maize seed market in Kenya is highly competitive, yet older varieties dominate smallholder farmers’ preferences. The current study aimed to identify the key drivers of maize seed selection by examining trait priorities, prior experience, purchase behavior, and sociodemographic profil...

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Bibliographic Details
Main Authors: Harriet Mawia, John Mburu, Evans Chimoita, Pieter Rutsaert
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-08-01
Series:Frontiers in Sustainable Food Systems
Subjects:
agro-dealer
competitor
low-cost
multinomial logit
varietal turnover
Online Access:https://www.frontiersin.org/articles/10.3389/fsufs.2025.1563538/full
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