DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE
Retailers today use highly efficient economic tools that enable them to make appropriate decisions about assortment size. The determinants that assist or restrict a retailer’s choice influence largely the overall size of assortment offered. The main purpose of this study is to focus on examining and...
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| Format: | Article |
| Language: | English |
| Published: |
Trakia University
2019-10-01
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| Series: | Trakia Journal of Sciences |
| Subjects: | |
| Online Access: | http://tru.uni-sz.bg/tsj/Volume%2017,%202019,%20Supplement%201,%20Series%20Social%20Sciences/3/za%20pe4at/75.pdf |
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