DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE
Retailers today use highly efficient economic tools that enable them to make appropriate decisions about assortment size. The determinants that assist or restrict a retailer’s choice influence largely the overall size of assortment offered. The main purpose of this study is to focus on examining and...
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| Format: | Article |
| Language: | English |
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Trakia University
2019-10-01
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| Series: | Trakia Journal of Sciences |
| Subjects: | |
| Online Access: | http://tru.uni-sz.bg/tsj/Volume%2017,%202019,%20Supplement%201,%20Series%20Social%20Sciences/3/za%20pe4at/75.pdf |
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| _version_ | 1849338032750067712 |
|---|---|
| author | S. Petrova |
| author_facet | S. Petrova |
| author_sort | S. Petrova |
| collection | DOAJ |
| description | Retailers today use highly efficient economic tools that enable them to make appropriate decisions about assortment size. The determinants that assist or restrict a retailer’s choice influence largely the overall size of assortment offered. The main purpose of this study is to focus on examining and
interpreting basic theoretical-methodological and empirical formulations regarding retailers’ strategic choice of assortment size and, on this basis, to distinguish the economic effects manifested at the point of sale. The scientific methods of theoretical and empirical research that are used involve: factor
analysis and synthesis, comparison, generalization, induction and deduction, illustration through figures and tables. The outcomes of the study are summarized in the conclusions drawn and relate to outlining retailers’ preferences regarding the choice of appropriate assortment size. |
| format | Article |
| id | doaj-art-037f9f32084b4f0d9f8fb5718b08bfcf |
| institution | Kabale University |
| issn | 1313-3551 |
| language | English |
| publishDate | 2019-10-01 |
| publisher | Trakia University |
| record_format | Article |
| series | Trakia Journal of Sciences |
| spelling | doaj-art-037f9f32084b4f0d9f8fb5718b08bfcf2025-08-20T03:44:31ZengTrakia UniversityTrakia Journal of Sciences1313-35512019-10-0117Suppl. 145946410.15547/tjs.2019.s.01.075DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALES. PetrovaRetailers today use highly efficient economic tools that enable them to make appropriate decisions about assortment size. The determinants that assist or restrict a retailer’s choice influence largely the overall size of assortment offered. The main purpose of this study is to focus on examining and interpreting basic theoretical-methodological and empirical formulations regarding retailers’ strategic choice of assortment size and, on this basis, to distinguish the economic effects manifested at the point of sale. The scientific methods of theoretical and empirical research that are used involve: factor analysis and synthesis, comparison, generalization, induction and deduction, illustration through figures and tables. The outcomes of the study are summarized in the conclusions drawn and relate to outlining retailers’ preferences regarding the choice of appropriate assortment size.http://tru.uni-sz.bg/tsj/Volume%2017,%202019,%20Supplement%201,%20Series%20Social%20Sciences/3/za%20pe4at/75.pdfretailersretail assortmentretailer’s assortment decisions |
| spellingShingle | S. Petrova DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE Trakia Journal of Sciences retailers retail assortment retailer’s assortment decisions |
| title | DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE |
| title_full | DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE |
| title_fullStr | DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE |
| title_full_unstemmed | DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE |
| title_short | DETERMINANTS OF CHOICE OF ASSORTMENT SIZE AT A POINT OF SALE |
| title_sort | determinants of choice of assortment size at a point of sale |
| topic | retailers retail assortment retailer’s assortment decisions |
| url | http://tru.uni-sz.bg/tsj/Volume%2017,%202019,%20Supplement%201,%20Series%20Social%20Sciences/3/za%20pe4at/75.pdf |
| work_keys_str_mv | AT spetrova determinantsofchoiceofassortmentsizeatapointofsale |