Principles of marketing /
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
Harlow :
Pearson Education Ltd.,
c2011.
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| Edition: | Arab World ed. |
| Subjects: | |
| Online Access: | View in OPAC |
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| Physical Description: | xxiii, 526 p. : col. ill. ; 28 cm. |
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| Bibliography: | Includes bibliographical appendix, references, glossary, indexes. |
| ISBN: | 9781408255681 |