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    Measuring the antecedents of university students’ obsessive–compulsive buying behaviour of apparel: the mediating role of brand attachment

    Measuring the antecedents of university students’ obsessive–compulsive buying behaviour of apparel: the mediating role of brand attachment by Nada A. Gohar, Dina M. Magdi, Areej A. Abdullah, Abanob Y. Ghali, Omneya A. Marzouk, Diana A. Soliman, Samia Adly Hanna El Sheikh

    Published 2023-12-01
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